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Time：第107次例會，2016年8月6日(週六)下午2:30~5:30
Place：
http://www.happyforum.org/happy/viewtopic.php?t=15
Agenda
14:30~15:50 Free Talk/Game/Speech Session
15:50~16:00 Change Group and then Break Time
16:00~17:15 Discussion Session
17:15~17:30 Happy Time
Host: Winnie Hsueh
Topic: Donation and Cause Related Marketing
Source: http://businesscasestudies.co.uk/cadbur ... z4GH2saYrZ
(This article is quite long, so we will take only page 2~4. If you are going to print it out, please just print page 2~4)
Questions:
1. Have you donated anything no matter your stuff, money, books, blood, etc? How did you donate it? (by what institution or methods?) Whom do you donate for? Will you keep following the operation of the money after donating? In China, there a guy who did donation by giving money directly to the people without by other institution. How do you think about this kind of method?
2. Caused related marketing is very popular. And it's often connected to marathon or some road running campaigns, does this kind of connection make you join the campaigns more? Some brands (food brands, shampoo brands, etc) say they will donate money from your pay, how do you think about it? Will it make you consider more to buy it?
3. Would you share the volunteer experience which you have from attending some campaigns (general donation, "30 famine", "charity concerts", ""student camps for kids", "companies campaigns", "international volunteer campaigns", etc )? What did you do in the campaigns? What's your feeling and opinion?
4. Although everyone knows donation is not for getting back any thing, what do you think for donation? How you feel after doing it?
5. Have you ever regretted for donation after doing it? Why?
6. Have you seen any interesting caused related marketing campaigns? Welcome to share.
(Or refer video: https://www.youtube.com/watch?v=ZcqsRhMHo8o) (https://www.youtube.com/watch?v=KfANs2y_frk )
例會須知
時間地點須知：
http://www.happyforum.org/happy/viewtopic.php?f=2&t=15
協會章程：
http://www.happyforum.org/Association_Principle.htm
各讀書會章程：
http://www.happyforum.org/Club_Principle.htm
協會會員會費及各讀書會會員會費：
http://www.happyforum.org/15.htm
參與例會，請自行列印當週的討論文章，並帶至現場
http://www.happyforum.org/happy/viewforum.php?f=33
參與例會，請勿討論政治/種族/宗教/性，經勸導無效者，不得參加本會任何活動
http://www.happyforum.org/happy/viewtopic.php?f=1&t=1766
週六晚餐(Saturday Dinner)
http://www.happyforum.org/happy/viewforum.php?f=76
戶外活動(Club Outing)
http://www.happyforum.org/happy/viewforum.php?f=72
所有行程(All Schedule)
http://www.happyforum.org/happy/viewtopic.php?t=883
